Some ideas are better suited for a small business startup than others. Someone with a great idea has:
Experience. He or she has done this kind of work before. If a client is committed to an idea without having the experience, you could consider classes or on-the-job training. The learning curve for running a small business is steep enough without also having to learn to create the product or service.
A marketing plan. Many clients overlook this, but it is key. As soon as people stars daydreaming about running their own business, they should start brainstorming about how to promote it. Different types of businesses require different marketing efforts. Having a stand-out marketing campaign is essential to draw customers that might have gone elsewhere.
Low overhead. DVR funded businesses are not capital-intensive, as a rule. Working from a home office or garage can lower initial costs. Providing a service rather than a product is also more likely to keep costs down, as there is little inventory to purchase and store.
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